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Women’s health is underinvested, but change is afoot. And listen to the podcast interview with Abby Davisson about money and love
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Women’s health is underinvested, but change is afoot. And listen to the podcast interview with Abby Davisson about money and love

Welcome to our #157 weekly newsletter.

“For women taking control of their financial future”

-Jana Hlistova


From The Purse


In this week’s newsletter, we highlight that investors are beginning to recognise the opportunity in women’s health and female investors are a driving force.

And don’t forget to listen to the podcast interview with Abby Davisson, who is a social innovation leader, a career development expert and a co-author of the book: ‘Money and Love: an intelligent roadmap to making life’s biggest decisions’.

Listen to the full interview here.

***

You can review the news in brief so you stay on top of global financial, economic and investing trends.

I hope you enjoy this week’s newsletter.

Until next week,

Jana


Women’s health is underinvested, but change is afoot

Investors are beginning to recognise the opportunity in women’s health.


Early stage investors are beginning to recognise the opportunity in the women’s health market, especially in fertility tracking digital innovations. According to Rock Health, funding rose to $1.4bn in 2022, from $124mn in 2017.

And pharmaceutical companies such as Organon (the spin-off from Merck), are increasing their focus on the women’s health market with products such as hormone replacement therapy (HRT), as reported by the Financial Times.

The women’s health market…

…has been estimated to be worth $3.5tn+. And women:

  • spend approximately $500bn a year on medical expenses

  • and control 80% of all healthcare buying and usage decisions.

So why is women’s health is underinvested?

Women only receive 4% of the healthcare R&D budget. And 80% of healthcare VCs have never invested in women’s health.

Men continue to dominate VC investing and have often labelled women’s health as ‘niche’. This is why most investors have (wrongly) assumed women’s health relates to women’s reproductive health.

The result?

Investors have ignored more common issues relating to autoimmune disease, cardiac conditions or endometriosis (which may cause symptoms of menopause).

It is no surprise then that the reproductive healthcare still makes up 95% of the femtech investment space.

In contrast, the menopause market only makes up 5%

… of the same market (it is valued at $600bn). And this is in spite of the fact that:

  • 13m women are currently in menopause (UK)

  • 1bn+ women globally will be in menopause by 2025.

Many senior women leave the workplace in their 50s because of the menopause- whether they are aware of it or not. Meanwhile businesses haemorrhage talent and money (because of it).

And the highest rates of suicide and divorce is for women aged 51-54 years-the menopausal age.

The US campaign Women’s Health Matters estimates that a $300mn investment in women’s health research could yield a $13bn return in reduced healthcare costs and improved productivity.

But change is afoot…

…as more investors fund women’s health innovation. And more women start and run VC funds which invest in women’s health, including Female Founders Fund, SteelSky Ventures, Coyote Ventures and THENA Capital.

In the case of Coyote Ventures, the fund is not just looking at conditions that solely affect women, but those that disproportionately affect women or conditions in which the symptoms differ between the sexes, such as heart disease, as reported by Forbes.

These female emerging fund managers are attracting women as investors who are often first-time investors. Therefore these female VC fund managers are not only unlocking first-time capital, but crucially they are directing funds towards historically ignored and underinvested female markets.

What next? (Re) listen to The Purse Podcast:

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The Purse Podcast


We cover the following in our conversation:

  • Money and love: how relationships impact our money decisions

  • How to communicate and negotiate effectively

  • The 5C decision making framework and how this applies to 3 key life scenarios:

    • choosing a mate (or choosing whether to marry)

    • combining family and career

    • and deciding whether to break up (or to divorce your partner)

  • How gender norms play into these decisions

  • And how to create that win-win situation for yourself and for your loved one.

Please enjoy! Listen on Apple Podcasts and Spotify+


Coffee Break? Read This



We’d love to hear from you. Get in touch with Jana via the The Purse website or tweet @jointhepurse and janicka.

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The Purse provides content for informational purposes only, we do not recommend products or services or provide investment advice. Please do your own research or speak to a financial adviser.


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